GMB Creation & Optimization

We are moving into an age where everything is online, and if your business hasn’t got an online presence, then you lack visibility, and other companies providing similar products and services have an edge over you. As a business owner, you should never want that and should be doing anything in your power to get the market back on your side. Google My Business (GMB) is a great way to make your company more visible and accessible to your target audience. So if you have not had this implemented for your business, then get in touch with us so that we can help you to get that done.

First Impressions

As we all probably already know, first impressions matter and can leave a long-lasting taste in your mouth about a company. This used to mean being friendly to someone when they walked into your workspace, however, in the online age, your image will be determined by what a potential client sees when they google your business. When you make use of the GMB service, your company gets a great first impression with photos attached to it as well so that they can immediately determine whether they want to proceed with your company or not. This is why your online profile is so important.

Customer Reviews

The internet has helped to make the way that businesses treat their clients more transparent, which is fantastic news to any business owner that is providing great service to its clients. Generally speaking, before people buy a product or make use of a service provided by a company for the first time, they read the reviews to get a better feel for how past clients perceive your business. This helps them to make an informed decision, and if you have been treating your clients well, you should welcome these reviews. Positive reviews help to generate new business, so contact us to find out more about GMB.

Customer Insight

A big part of running a successful business is about understanding what your clients need, and what the best way to go about delivering them is. GMB helps you to better understand your clients so that you can tailor your approach accordingly and get maximum results in terms of profit and growth. GMB gives you access to essential data like how many views you have had, actions that customers take when viewing your products, and all sorts of other helpful data that really helps you to better serve your customers. So if you haven’t started making use of GMB yet then reach out to us to get it done for you.

Consistency

One thing that all consumers look for is consistency, whether that be from services that you provide, or from the products that you sell. GMB is something that allows your company to inform customers of any changes, for example, opening and closing times, your business address, and contact details. This means that if anything changes, you will be able to change it on your GMB profile so that your clients will always be up to date with whatever information you need to share with them. This goes a long way towards showing your clients the consistency that they are looking for from your business.